Apr 19 2007
Froogle is Dead
Long live Google Product Search!
According to CNET News,
Acknowledging that it’s better to be clear than clever, Google is rebranding “Froogle” as “Google Product Search” and simplifying the interface to match the main search site, a top executive said on Wednesday.
Also in a bid to push their payment processing product a new feature that lets users display only merchants that accept Google Checkout has been added.
Maybe it’s just me, but I’ve always liked the name Froogle! I do admit that when verbally telling people about Froogle I always had to spell it and explain that it was Google’s search engine for shopping and price comparison.
I hope this isn’t a sign that the fun and young Google is turning into a stuffy corporate ol’ fogey.





